Marketing & Social Media

The Latest

Art Forms in Flux
Essay

Art Forms in Flux

An Artist’s Interpretation of State Park in “Rod”

by Koy Suntichotinun
2 May 2016
Our Spiciest Year, or How We Accidentally Became Theatre Critics
Essay

Our Spiciest Year, or How We Accidentally Became Theatre Critics

by Ben Ferber, Todd Brian Backus
12 January 2016
Twitter Plays
Essay

Twitter Plays

When Theatre Connects with Reality

by Jeremy Gable
11 September 2015
Art Forms in Flux
Essay

Art Forms in Flux

An Artist’s Interpretation of State Park in “Rod”

2 May 2016

In this installment, Koy Suntichotinun discusses his process for creating a performance piece interpreting Aaron Weissman’s State Park, in which he incorporates social media.

Our Spiciest Year, or How We Accidentally Became Theatre Critics
Essay

Our Spiciest Year, or How We Accidentally Became Theatre Critics

12 January 2016

The development and origin of Hot Pepper Theater, spicy hot and succinct theatre reviews.

Twitter Plays
Essay

Twitter Plays

When Theatre Connects with Reality

11 September 2015

Playwright Jeremy Gable discusses his process and the aftermath for creating his Twitter play The 15th Line.

Re-Tweeting Jeremy Gable’s The 15th Line
Essay

Re-Tweeting Jeremy Gable’s The 15th Line

11 September 2015

Professor Erin Mee discusses her decision to re-tweet Jeremy Gable’s The 15th Line and the dramaturgical questions she has for the project.

Building Your Identity and Fan Base Like a Metal Band
Essay

Building Your Identity and Fan Base Like a Metal Band

13 July 2015

In this installation, Seth Lepore compares theatre artists to metal bands, and realizes theatre artists have a lot they can learn.

A Facebook post.
(Re)Search
Essay

(Re)Search

How I Learned to Stop Worrying and Love Social Media

21 August 2013

(Re)Search is a six part series by Bree Windham a current graduate student in dramaturgy. It details her experiences as a young dramaturg navigating different resources and the ways she has come utilize them through trial, error, and advice from others.

A cartoon depicting someone on a phone with various apps surrounding her.
The Galaxy's Guide to Digital Media
Essay

The Galaxy's Guide to Digital Media

The Dying Dinosaur—E-Blasts

6 February 2013

Though marketing through e-mail still lives, it is key to keep up with the current social media trends as it will keep you relevant after the final demise of e-mail.

A list of goals.
The Galaxy’s Guide to Digital Media
Essay

The Galaxy’s Guide to Digital Media

#SigDMC

23 January 2013

With new positions like Digital Media Coordinator, Mallory explains the role and necessity of this position in reaction to how the world is changing.

Exploring Twittergate
Essay

Exploring Twittergate

Lessons Learned from Woolly’s Infamous Tweet Up Experiment

1 March 2012

Woolly Mammoth debriefs on what did and didn't work in their forray into Twitter, and how other theatres can replicate and learn from their experiment.

A logo that reads "2AMt: thinking outside the black box"
Theater, Twitter, and Revolution
Essay

Theater, Twitter, and Revolution

24 April 2011

"All the hand-wringing about tweeting in the theatre is really nothing more than a distraction from the far more important, positive, and legitimate ways in which Twitter is changing our art form."

Social Media from the Playwright’s Perspective at Dramatists Guild in New York—Tuesday 21 May 2013
Video

Social Media from the Playwright’s Perspective at Dramatists Guild in New York—Tuesday 21 May 2013

Dramatists Guild of America presented Social Media from the Playwright’s Perspective livestreamed on the global, commons-based peer-produced HowlRound TV network at howlround.tv on Tuesday 21 May 2013 at 2:30 p.m. PDT (San Francisco) / 4:30 p.m. CDT (Austin) / 5:30 p.m. EDT (New York) / 21:30 GMT / 10:30 p.m. BST (London). View the conversion into your local time here.

A cartoon depicting someone on a phone with various apps surrounding her.
Galaxy's Guide to Digital Media 
Series

Galaxy's Guide to Digital Media 

A series exploring the role of digital media in the theatre realm.