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Rob Yoho

Rob Yoho (pronounced like the pirate song) is a second year MFA Directing Candidate at Baylor University. Aside from directing, he is an avid practitioner of improvisational and spontaneous theater, and currently serves as the Editorial Assistant for the Texas Theatre Journal.

Franchising Theater and its Implications for Marketing
Essay

Franchising Theater and its Implications for Marketing

27 April 2014

Rob Yoho offers an overview of the Neo-Futurists and their triumphs in theatre franchising.