Galaxy's Guide to Digital Media 

A series exploring the role of digital media in the theatre realm.

A hashtag.
The Galaxy’s Guide to Digital Media
Essay

The Galaxy’s Guide to Digital Media

#sighashtag—What's in a hashtag?

17 March 2013

Mallory breaks down the power of Twitter and hashtags for theatres to make the most of the personal one-on-one interactions companies get to have with their audience members.  

A cartoon depicting someone on a phone with various apps surrounding her.
The Galaxy's Guide to Digital Media
Essay

The Galaxy's Guide to Digital Media

The Dying Dinosaur—E-Blasts

6 February 2013

Though marketing through e-mail still lives, it is key to keep up with the current social media trends as it will keep you relevant after the final demise of e-mail.

A list of goals.
The Galaxy’s Guide to Digital Media
Essay

The Galaxy’s Guide to Digital Media

#SigDMC

23 January 2013

With new positions like Digital Media Coordinator, Mallory explains the role and necessity of this position in reaction to how the world is changing.

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Series are collections of content curated around a specific theme. HowlRound works with curators to develop topical pieces meant to spotlight current events and happenings within the commons.