Universities and museums are some of the last strongholds of festival circuits providing rare exposure to international and avant-garde artists. This episode explores how ensembles find their way onto such a path, and what these organizations are doing to ensure enrichment for their audiences and sustainability for the acts.
When utilized fully, social media can function as a critical extension of work being done onstage. Trevor Boffone pulls from his experience as a content creator and social media manager to share concrete steps that theatremakers and theatre companies can use to leverage the unique potentials of social media.
Audiences are not “back” to pre-pandemic levels, and there may be a variety of compounding reasons why. ART/New York convened a panel of marketing specialists with an array of perspectives to talk about what’s working, what’s not, and what new strategies we might try in order to best reach and engage our audiences.
YDC Theatre has been producing theatre consistently in Malawi, even throughout the COVID-19 pandemic. They join Fumbani Innot Phiri, Jr. to trace the connections between the company’s consistent work centering Malawian perspectives, their efforts to build an audience, and the political and funding climate that they must navigate.
Jack Msumba, creative director of Youth Developers Collaboration Theatre, has big ideas for the future of Malawian theatre. In this interview, he shares his plans to eventually build Malawi’s first theatre house by producing work consistently in schools, communities, and commercial settings.
As a scholar, educator, and practitioner of theatre, Roselyn Madalo Dzanja knows Malawi’s theatrical landscape well. In this interview, she discusses challenges Malawian women face when pursuing an acting career, the need for artistic independence from international donors, possibilities for Chichewa-language drama, and more.
Nicole Stodard and Kaja Dunn, in partnership with the Parent Artist Advocacy League, led a Twitter chat navigating work/life balance and anti-racist activism as a #ParentArtist during the COVID-19 pandemic.
Reynaldi Lindner Lolong presented Anti-Racism And The Arts livestreamed on the global, commons-based, peer produced HowlRound TV network at howlround.tv on Wednesday 19 August 2020 at 6:30 p.m. EDT (New York, UTC -4) / 5:30 p.m. CDT (Chicago, UTC -5) / 4:30 p.m. MDT (Denver, UTC -6) / 3:30 p.m. PDT (San Francisco, UTC -7).
Kirsten Greenidge discusses how being the Playwright in Residence at Company One Theatre gave her a stronger appreciation for the work of the staff, particularly around speaking to the social justice goals of all the company’s programming.
In the second half of this two-part deep dive, playwright John J King continues his exploration into self-producing, looking at the production phase and marketing.
Progress of Education and Prevention in The Theatre
In recognition of National Sexual Assault Awareness Month, Yvette Heyliger of the League of Professional Theatre Women and HowlRound Theatre Commons facilitated a Twitter chat to discuss about preventing sexual harassment, misconduct, and assault in the creative workspace.
In this installment, Koy Suntichotinun discusses his process for creating a performance piece interpreting Aaron Weissman’s State Park, in which he incorporates social media.
How I Learned to Stop Worrying and Love Social Media
21 August 2013
(Re)Search is a six part series by Bree Windham a current graduate student in dramaturgy. It details her experiences as a young dramaturg navigating different resources and the ways she has come utilize them through trial, error, and advice from others.
Dramatists Guild of America presented Social Media from the Playwright’s Perspective livestreamed on the global, commons-based peer-produced HowlRound TV network at howlround.tv on Tuesday 21 May 2013 at 2:30 p.m. PDT (San Francisco) / 4:30 p.m. CDT (Austin) / 5:30 p.m. EDT (New York) / 21:30 GMT / 10:30 p.m. BST (London). View the conversion into your local time here.
Though marketing through e-mail still lives, it is key to keep up with the current social media trends as it will keep you relevant after the final demise of e-mail.
Lessons Learned from Woolly’s Infamous Tweet Up Experiment
1 March 2012
Woolly Mammoth debriefs on what did and didn't work in their forray into Twitter, and how other theatres can replicate and learn from their experiment.
"All the hand-wringing about tweeting in the theatre is really nothing more than a distraction from the far more important, positive, and legitimate ways in which Twitter is changing our art form."
