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Audience Engagement

Content in this section centers one crucial aspect of theatremaking: the audience. How do theatremakers identify and attract the right audience for a particular work? What are the different levels of engagement, from simple spectatorship to participation? Amrita Ramanan’s 2013 series gathers thoughts from leaders in the field and is a great place to start, as are videos from Theatre Communications Group’s 2015 Audience (R)Evolution Convening.

The Latest

Podcast
Just Comfortable Enough to Get Immersive
by Martin Boross, Tara Khozein, Diana Delgado, Hope Orange
6 January 2026
Essay
Toward a Dramaturgy of Healing and Care
by Lizzie Rajchel
20 October 2025
Essay
Building Trust When Staging Others’ Intimate Stories
by Georgia "George" Evans
30 January 2025
a group sitting in three concentric circles inside a large windowed space
Essay

Observations from HowlRound and SpiderWebShow’s Digital + Performance Convening

12 August 2019

May Antaki reflects on the Digital + Performance Convening, produced by HowlRound Theatre Commons and SpiderWebShow Performance, which focused on the intersection of digital technology and live performance.

exterior of a theatre space
Essay

Europe’s Game Changer

4 August 2019

verity healey does a deep-dive into the Our Stage – 4th European Bürgerbühne Festival, which took place in Dresden, Germany, in May 2019.

an actor onstage with four young children
Essay
29 July 2019

Alex Ates reflects on the Toddler Takeover at Atlanta, Georgia’s Alliance Theatre and shares what the growing field of theatre for the very young can teach adult theatremakers about their craft.

two actors onstage
Essay

How Directors Can Intentionally Craft Spectatorship

24 July 2019

Dani Wieder looks at the objectification inherent in theatre and the importance of artists crafting engaged performer-spectator relationships.

a group of people running in a circle
Essay
23 July 2019

verity healey examines the concept of theatrical space as it applies to two shows that were presented at Germany’s Our Stage festival in May: Invited and A Doll’s House.

two actors onstage
Essay

Content Warnings and Student Spectators

21 July 2019

Professor Christin Essin talks about problematic staging of gendered violence at a production she recently brought her students to and the importance of content warnings and taking care of survivors in theatrical works.

exterior of a theatre
Essay

The Parking Lot Rule

14 July 2019

Danielle Rosvally looks at the importance of theatre criticism, explores the idea that everyone’s a critic, and talks about the parking lot rule.

Essay

Nataki Garrett and Bill Rauch in Conversation, Part II

30 June 2019

Part II of the conversation between Bill Rauch and Nataki Garrett—the outgoing and incoming artistic directors of the Oregon Shakespeare Festival—touches on inspiring leadership choices, pacing yourself, and cultivating diverse audiences.

a group of people with their hands raised
Essay
24 June 2019

Several months after Pittsburgh’s Quantam Theatre programmed The Gun Show, there was a mass shooting at a synagogue in the city. TJ Parker discusses how the company responded to the crisis, both through the play and through community engagement.

two puppets
Essay
16 June 2019

Roxanna Myhrum looks at the history of the iconic puppet show Punch and Judy and Sarah Nolen’s feminist adaptation of it, Judy Save the Day.

performer dances in front of chairs onstage
Essay

Content Warnings and Beyond

13 May 2019

Sydney Isabelle Mayer discusses the importance of terminology when it comes to “trigger” warnings, how artists can best offer warnings for their shows, and what it means to create a responsible theatremaking process.

actors onstage
Essay

From Then to Now

2 May 2019

Anne Hamburger, founder of En Garde Arts, talks about the beginnings of her company, and, with it, the beginnings of site-specific theatre in New York City.

performer with a collage of images being projected onto them
Essay

Cutting-Edge Political Theatre in Germany

10 January 2019

William Hand reflects on Germany’s Politik im Freien Theater Festival and discusses several shows that were presented there in November 2018.

a man holding a TV frame on his head
Essay

(or, What Is Theatre For?)

3 December 2018

Rob Onorato talks about boredom as an audience member, the uninspired play, what film has going for it that theatre does not, and more.

a group of people
Essay
15 August 2018

Writer and performer Rob Onorato explores what makes the Chicago Neo-Futurists so special.

a person onstage
Essay

Making Plays with Audience Stories

24 June 2018

Director Meggan Gomez reflects on working with her youth ensemble based in New Mexico to create _____ Historias, a play that is created in real-time in response to stories shared by the audience.

Essay
12 April 2018

Ana Dinger explores theatre as a “place of listening” through the work of Mónica Calle and Rui Catalão.

Video
Friday 23 March and Saturday 24 March 2018
Milwaukee, WN, United States

Milwaukee Repertory Theater presented the Intersections Summit livestreamed on the global, commons-based peer-produced HowlRound TV network at howlround.tv on Friday 23 March and Saturday 24 March 2018.

Video
Sunday and Monday 3-4 December 2017.
Minneapolis, MN, United States

Ten Thousand Things presented the Ten Thousand Theaters Conference livestreamed on the global, commons-based peer-produced HowlRound TV network at howlround.tv on Sunday and Monday 3-4 December 2017.

Video
Monday 20 November 2017
Boston, MA, United States

Theatre Development Fund and Theatre Bay Area presented a discussion about the findings of their multiyear research project Triple Play livestreaming on the global, commons-based peer-produced HowlRound TV network at howlround.tv on Monday 20 November at 6:30 p.m. EST (Boston) / 5:30 p.m. CST (Chicago) / 3:30 p.m. PST (San Francisco).

Essay
7 November 2017

Kate Langsdorf finishes the series by reflecting on her experience attending different shows as an audience member in Los Angeles, California.

Video
Monday 23 October 2017
Boston, MA, United States

ArtsEmerson and ArtsBoston presented Leading from the Audience: a Conversation with Susan Peevy and Candelaria Silva-Collins livestreamed on the global, commons-based peer produced HowlRound.TV network on Monday 23 October at 6:30 p.m. EDT (New York) / 5:30 p.m. CDT (Chicago) / 3:30 p.m. PDT (San Francisco).

Essay

Is Theatre our Ideal Empathy Workout?

27 August 2017

Maia Kinney-Petrucha examines the theoretical and applied science of creating empathy through theatre

Essay
13 August 2017

Joan Schirle, Founding Artistic Director of Dell’Arte International, presents an overview of the history of Dell’Arte’s Rural Residency Program and the program’s relationship to community engagement in Northern California.

Essay

An Audience Makes Meaning Together

29 May 2017

What can we learn about audience engagement and how and why audiences make meaning out of experimental theatre from a twenty-four-year performance experiment?

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